Enterprise Content Management – A Business and Technical Guide Enterprise Content Management (ECM) is the management of information across an enterprise. The aim is to capture, preserve and deliver information as content or a knowledge asset in a consistent, natural and re-usable way. ECM tools and strategies enable the capture, management, storage and delivery of an organisation’s information, wherever that information exists....

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Keyword Research for Business: A How-To Guide Keyword research is one of the core facets of a business’ strategy – not only online, but on the broad-spectrum. The keywords used in search engines to look for products, services or information online are the same words that drive our thoughts when it comes to getting what we want. As a result, keyword research should be a factor in determining online and offline marketing, product...

Joomla! Explained: Your Step-by-Step Guide (Joomla! Press) The book will show people that they can build and manage a Joomla! 1.6 or 1.7 website without a technical background. Starting with an introduction to Joomla and how to install it, the book will detail how to add content, control users, make links and then add extra features to a Joomla! site. The book simplifies things to avoid difficult tasks that are unnecessary for beginners...

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